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Idea #6152: Default Screensaver Advertising

Written by jonathand the 31 Mar 08 at 10:58. Category: Marketing. Related project: Nothing/Others. Status: Already implemented
Rationale
After watching a documentary on BBC3 (a TV channel that does not have any product advertising at all) it occurred to me how much free advertising Microsoft gets based on their default Windows logo screensaver.

During a 1 hour documentary I'd say Microsoft got around 3-4 minutes of free advertising during interviews with people sat at their desk's by their computer screens.

Currently the default Ubuntu screensaver is blank, and although some people might have an issue with this, I feel that it would be another good way to promote Ubuntu in the same way that M$ promotes Windows.
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Solution #1: Auto-generated solution of idea #6152
Written by jonathand the 31 Mar 08 at 10:58.
Ubuntu Brainstorm was updated in January 2009. Since the idea #6152 was submitted before this update, its rationale and solution are not separated. Please vote accordingly, and if you have the necessary rights, please separate the rationale from the solution. Thanks!

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sf_007 wrote on the 31 Mar 08 at 11:29
Coool... would be very nice to have that... great idea.

lsdark wrote on the 31 Mar 08 at 13:30
I suggest creating a windows screensaver with Ubuntu's logo and spread it all over the world ! ;)

Mario92 wrote on the 31 Mar 08 at 14:42
I see that in finnish tv, too. AND there is text "ubuntu" at that saver, then all people will start googling :)

BrokeBody wrote on the 31 Mar 08 at 14:48
+1

tbrminsanity wrote on the 31 Mar 08 at 15:04
At least start off by putting the falling Ubuntu symbols as the default screensaver.

ubunteando wrote on the 31 Mar 08 at 15:28
Great Idea!!

sajmon_phoenix wrote on the 31 Mar 08 at 15:31
yes great idea, +1

wleoncio wrote on the 31 Mar 08 at 16:19
Very nice idea! A definite +1! Let's definitely promote this! BTW, lsdark's idea is also very good, I'd love to have an Ubuntu screensaver to use at work.

sigi21 wrote on the 31 Mar 08 at 17:30
I think it makes more sense to abandon screensavers and set the monitor into a suspend mode.

forteller wrote on the 31 Mar 08 at 17:54
This is a great idea! I like the Ubuntu logo screensaver, but for this to actually work as (effective) advertisement, there needs to be text people can remember and search for. So, logo + "Ubuntu" is a must. But in my opinion it would be even better if we could promote more than just Ubuntu, but Linux as a whole. So my idea is that the screensaver should include the logo + the words "Ubuntu Linux".

surban wrote on the 31 Mar 08 at 21:12
I like the idea of creating an Ubuntu screen saver, but please keep the default to blank screen. There is nothing more annoying than your computer screen playing animations when you try concentrating on something else.

Do not copy Microsoft annoying defaults.

raghav wrote on the 1 Apr 08 at 09:06
Agree with surban, in that the screen should turn to blank as a default screensaver.

However, the idea of using screensavers to promote Ubuntu is genuinely great. sure +1.

florus wrote on the 1 Apr 08 at 09:44
Surban has it right; that offers the best compromise.

zoubidoo wrote on the 2 Apr 08 at 10:51
@surban: if ubuntu is distracting, you might interested in a no-interruptions mode:
http://brainstorm.ubuntu.com/idea/6207/

a3_nm wrote on the 2 Apr 08 at 21:24
Displaying an Ubuntu logo as a screensaver to get some advertising is a fine idea. I see no problem with it being the default, as long as the delay for it to start is reasonable (eg. 10 minutes).

LostOverThere wrote on the 6 Apr 08 at 01:52
This is actually a very clever idea. Nice work.

+1

yman wrote on the 7 Apr 08 at 18:26
Unlike what other people here said, I think it has to be the logo + Ubuntu. Putting in the word "Linux" is just adding complexity to those who don't know it, and scares off those who know only a little. Besides, we are trying to market an OS, not a specific component of it, that may or may not be used by other OSs as well.

kwwii (Ubuntu developer) wrote on the 8 Apr 08 at 21:46
We've moved the ubuntu screensaver into two other packages and unfortunately there was a lag in this process. The ubuntu screensaver should be back soon.

loki wrote on the 13 Apr 08 at 07:18
Nice one... good marketing!

Stalker72 (Idea reviewer) wrote on the 2 Jan 09 at 19:31
This screensaver should be enabled by default.

+1


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