http://brainstorm.ubuntu.com/item/13776/
That's not sufficient!

Clearly better, posting video presentations -along with text and pics- that explain briefly how the system works, most of Linux advantages, Ubuntu principles, showing how the system is too simple to handle.. ext.. in a very attractive way!

Just think "commercial", the idea is to seduce new users!



[155 votes] Solution #1: Auto-generated solution of idea #13776


]]> en-us Sat, 27 Sep 2008 12:44:49 +0000 Fri, 24 Oct 2008 22:07:34 +0000 QAPoll module http://brainstorm.ubuntu.com/idea/13776/
-1]]> Sat, 27 Sep 2008 15:10:59 +0000 Is there a plan to keep the newly seduced users?]]> Sat, 27 Sep 2008 15:28:46 +0000
I believe technical and financial possibilities must serve good ideas, not quite the opposite.

In this case, maybe marketing videos could be totally sponsored.. (to be honest with you, if I was chief of a web marketing company, I will size the OPPORTUNITY to make such videos for free, I mean look at the number of Ubuntu.com visitors! It'd be a huge "advertising" opportunity for my company!!!!!!!!!!!)
or, maybe some Linux funs could finance that (I mean billions of dollars are raised to support Linux!!!)...

cheesehead,

Looking for the best methods is totally different from "easier or cheaper methods" ]]> Sat, 27 Sep 2008 17:00:18 +0000
I believe technical and financial possibilities must serve good ideas, not quite the opposite.

In this case, maybe marketing videos could be totally sponsored.. (to be honest with you, if I was chief of a web marketing company, I will size the OPPORTUNITY to make such videos for free, I mean look at the number of Ubuntu.com visitors! It'd be a huge "advertising" opportunity for my company!!!!!!!!!!!)
or, maybe some Linux funs could finance that (I mean billions of dollars are raised to support Linux!!!)...

cheesehead,

Looking for the best methods is totally different from "easier or cheaper methods" ]]> Sat, 27 Sep 2008 17:00:23 +0000 Sure, go ahead. Have fun - everyone needs a hobby. Don't forget to maintain and update it. And include the basic market research to measure appeal and effectiveness.

Should Canonical produce such video?
No. A firm advertises to generate revenue, directly or indirectly. There's a predictable function of $ outlay to $ revenue, and whole careers in marketing devoted to those predictions. There's no retail revenue here.]]> Sat, 27 Sep 2008 19:52:03 +0000 Sat, 27 Sep 2008 23:48:30 +0000
I have some multimedia skills, I'd be interested in such contest.]]> Sun, 28 Sep 2008 03:39:16 +0000 Sun, 28 Sep 2008 13:50:18 +0000
+1]]> Sun, 28 Sep 2008 18:09:53 +0000 Sun, 28 Sep 2008 19:34:21 +0000
But if the idea of hiring someone to light and film a real person really is too expensive then you could simply have a screen cast with a professional voice over and a few graphics for transitions, titles etc. Something like that would be very cheap.

Cost is not really the issue here, its one of priorities. Up until now Canonical really just hasn't given a cr@p about their image. See this brainstorm for example:

http://brainstorm.ubuntu.com/idea/10980/]]> Tue, 30 Sep 2008 16:01:39 +0000
In marketing, image is like 80% and quality is 20%. Ubuntu is a high quality OS but it lacks an image, in fact Linux has a very ugly image. Everyone that knows a bit about Linux thinks that Linux is for Nerds, hackers, it doesn't work, hard to use etc. We have to get rid of this image and start looking good.

For example look at what Apple does with Mac:
http://www.apple.com/mac/

Watch those videos and tell me if Mac looks cooler than it really is.

Now got to ubuntu.com and compare our image to theirs.

Which one would you choose if you were Mr. Joe Normal?

Which one looks sexy and slick?

Does Ubuntu look sexy and slick?
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I have a similar idea posted here: http://brainstorm.ubuntu.com/idea/14706/

It is more elaborated than this idea but it's basically the same.]]> Fri, 24 Oct 2008 03:20:51 +0000 Fri, 24 Oct 2008 22:07:34 +0000